Lead Generation

How many times have you disconnected a pushy sales call before even listening to what the caller has to say? Unlike the interrupted, noisy style of outbound marketing, inbound marketing adds value to educate a customer before they are ready to buy and letting the customer come to you instead. In this way, by the time a prospective customer comes to you, he is already 60% ready to buy from you.

When done correctly, Inbound Marketing is a proven way for customer acquisition, conversion and satisfaction because our activities are aligned with the consumer as he moves through the sales funnel. Customers today educate themselves online before zeroing down on a service provider and inbound marketing works because it empowers them while positioning your brand as the authority.

Inbound marketing allows you to create the information your audience is looking for and deliver your sales message in the way your customers want to receive it. You become a companion and guide on their buyer’s journey rather than one more voice trying to sell a product.

Top up your funnel with quality leads

Get your inbound marketing done right with Goa’s best digital marketing agency. As Hubspot-certified professionals, we combine data-driven strategy, web-design, content marketing, SEO, PPC and more to generate high-value leads and new business.

Get a free assessment and consultation

CASE STUDIES

Didn’t we say we were number crunchers?



Lorem ipsum dolor sit amet consectetur, adipisicing elit. Sed, libero! Officiis aspernatur voluptates, suscipit, harum quas earum non unde fuga id sed possimus minima enim nobis consectetur. Assumenda, veniam id?

Lorem ipsum dolor sit, amet consectetur adipisicing elit. Deleniti quo tempore ducimus voluptatem, expedita nobis optio officia earum, officiis voluptates tenetur cumque sed sint doloribus eius necessitatibus at consequatur qui?
Lorem ipsum dolor sit amet consectetur adipisicing elit. Tenetur quisquam magnam corporis minima culpa cum laudantium qui explicabo, placeat voluptas praesentium fugiat quas. Adipisci eos consequatur vero facere soluta repudiandae.

FAQs

What is Inbound Marketing?

In the past, businesses relied on ‘broadcast’ style of marketing – TV, radio, billboards etc. Like firing a gun, the message was aimed at a rough direction, the trigger was pulled and the brand hoped that the right demographic was hit. Today, with the evolution of marketing, consumers are adept at blocking out interruptive, pushy marketing tactics. Inbound marketing agencies in Mumbai and Goa turn this approach on its head – allowing consumers to approach the brand instead. Inbound marketing focuses on optimizing your digital presence, your content, your online assets and more. As potential customers search for answers to their online, research on products and services, check out competitors and more, the best inbound marketing agency ensures the consumers find you too, when they’re ready. This gives you qualified visitors and leads 24/7.

How is Marketing Automation different from Inbound Marketing?

Inbound marketing is designed to attract relevant potential customers to your website by guiding them with content related to their needs, ads, emailers, SEO and more. It is persuasive and helpful, rather than interruptive and it seeks to build a solid, trusted relationship with buyers. 

On the other hand, marketing automation is designed to streamline the process of inbound marketing tasks. As a Hubspot certified digital marketing agency in Goa and Mumbai, we make use of this tool to enable you to manage campaigns, content, work flows, lead management and nurturing etc so that it aligns your marketing and sales efforts. 

What is Hubspot?

Hubspot is an inbound marketing and sales tool to help companies stay on top of leads in the sales funnel. It is one of the most integral components that the best inbound marketing agencies make use of. One can also use tools like WordPress plug-ins, Hootsuite, Mailchimp, CRM and Google Analytics, but having all the functions available in one place makes it easier to make sense of. At our digital marketing agency in Goa, our Hubspot certified professionals can help skyrocket your leads, conversions, sales and profits. 

What activities does Inbound Marketing entail?

To ensure that a campaign is successful, many services come together. A great inbound marketing strategy includes identifying your best-fit potential customers, blog writing, content writing, social media, SEO, landing page creation, emailers, marketing and sales alignment, pay per click ads, marketing automation and more. 

Will Inbound Marketing work for my business?

Inbound Marketing works better for some brands as compared to others. As the top lead generating agency, we’d recommend inbound marketing to you if:

Your product or service is complex – meaning it cannot be bought off a shelf and needs sales guidance. Secondly, if the sales cycle is long and and/or the lifetime value of the product is high, an inbound strategy will work. Typically, B2B industries benefit more from Inbound Marketing, however, B2C companies also see a significant increase in their leads and sales. 

Chat with Us
Contact Us